Theme: Marketing

The Val di Non and Val di Sole Apples and Flavours route: a successful territorial marketing strategy

Diversify the tourism offer in Trentino Alto-Adige (Italy), a famous destination that attracts thousands of tourists for its mountain trails and hundreds of miles of

An example of good practice in the development of the truffle sector

Truffle hunting in Istria began in the mid 20th century when the first written records were recorded about it. Initially, the local population started collecting

A mushroom restaurant in a protected area in Greece

In 2005, Kanela & Garyfallo was founded in the village of Vitsa, in the mountainous region of Zagori in NW Greece, as a thematic restaurant

A Mushroom Museum in Greece and its products

The Natural History Museum of Meteora and Mushroom Museum has been established in December 2014, in Kalambaka, Greece. It is a private museum that stems

Don’t forget to use wild edible herbs and fruits

Wild species must be recovered and their uses incorporated daily as normal. We must document the traditional uses of vegetation and promote actions aimed at

An example of good practice in the aromatic and medicinal plants sector

In order to attract new customers, especially foreign buyers, it is necessary to move away from the usual things and take a step forward. The

Aromas del Encinar – AROEN: aromatic and medicinal plants from Madrid municipality rural areas

“Aromas del encinar - AROEN”, in Spanish language, literally means “aromas from the holm oak forests” and is a family-run project born with the aim

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